Virtual Reality – the medium of human experience

Virtual reality opens up entirely new avenues in sales & marketing for your business. You can reach your customers in new more immersive ways to communicate information about your products, services, production processes or your company than is possible with traditional media. With 360° VR environments, you provide customers with the ability to interact with and experience your product in more immersive and visceral ways, resulting in a stronger emotional impact than can be achieved from non-interactive media.

VR, when done right, has the potential to deliver high, even the highest impact, surpassing traditional media.

Do things right in VR – Do the right things in VR

It’s not enough to transfer a product or media campaign into VR: you have to adapt it to take advantage of the strengths of VR, while avoiding the pitfalls. Copying best practices from classical media such as TV, web-based or games at best delivers a weak impact or at worst, leaves a negative reaction.

Think differently:

  • Tailor-made and crossmedia optimised solutions are needed in order to achieve the maximum effect.
  • Deep, intense VR experiences leave powerful impressions that help break the perception of resistance that your target group has built up over the years.
  • Carefully crafted experiences in VR that focus on the key elements of your products and services allow you to reach a wider potential client base.
  • Be one step ahead of the curve, working in the next stage of media & entertainment. Working with VR showcases the innovative and future-oriented side of your company to your target groups, fans, competitors and everyone else.

Do things right in VR – Do the right things in VR

It’s not enough to transfer a product or media campaign into VR: you have to adapt it to take advantage of the strengths of VR, while avoiding the pitfalls. Copying best practices from classical media such as TV, web-based or games at best delivers a weak impact or at worst, leaves a negative reaction.

Think differently:

  • Tailor-made and crossmedia optimised solutions are needed in order to achieve the maximum effect.
  • Deep, intense VR experiences leave powerful impressions that help break the perception of resistance that your target group has built up over the years.
  • Carefully crafted experiences in VR that focus on the key elements of your products and services allow you to reach a wider potential client base.
  • Be one step ahead of the curve, working in the next stage of media & entertainment. Working with VR showcases the innovative and future-oriented side of your company to your target groups, fans, competitors and everyone else.

Virtual Reality Consulting

We offer advice and assistance, helping you to hone in on the right VR application for your product, service or company. Themed experiences, guided tours, advertisments, promotions, educational & entertainment products: everything is possible!

We offer expertise in creating business models; consulting and guiding you step-by-step through the possbilities VR has to offer.

We can help you with a wide variety of solutions, from location-based to digitally-distributed as a standalone product or part of a mixed media campaign / platform.

Virtual Reality Consulting

We offer advice and assistance, helping you to hone in on the right VR application for your product, service or company. Themed experiences, guided tours, advertisments, promotions, educational & entertainment products: everything is possible!

We offer expertise in creating business models; consulting and guiding you step-by-step through the possbilities VR has to offer.

We can help you with a wide variety of solutions, from location-based to digitally-distributed as a standalone product or part of a mixed media campaign / platform.

Why VRIDAY?

Our team comprises over 50 experts from a wide range of industries and backgrounds. We are VR experts but also gaming industry professionals, marketing specialists, programmers, game designers and visionaries.

We nurture this diverse blend of backgrounds to cross-pollinate our approach to product development, brainstorming a wide range of ideas, researching & staying informed across many industries to spot opportunities and adapt them for VR.

When you work with us, you get the combined perspective of all our in-house experts, coming up with bespoke, creative solutions for your target group.   Our strengths in videogame design and marketing in particular are critically important when it comes to creating emotionally impactful interactive experiences in VR.

Our team dedicate part of their time to keeping up-to-date on industry trends and maintaining an awareness and ever-growing knowledge base of design best practices, hardware strengths and weaknesses and what audio-visual approaches work best with different target groups.

Why VRIDAY?

Our team comprises over 50 experts from a wide range of industries and backgrounds. We are VR experts but also gaming industry professionals, marketing specialists, programmers, game designers and visionaries.

We nurture this diverse blend of backgrounds to cross-pollinate our approach to product development, brainstorming a wide range of ideas, researching & staying informed across many industries to spot opportunities and adapt them for VR.

When you work with us, you get the combined perspective of all our in-house experts, coming up with bespoke, creative solutions for your target group.   Our strengths in videogame design and marketing in particular are critically important when it comes to creating emotionally impactful interactive experiences in VR.

Our team dedicate part of their time to keeping up-to-date on industry trends and maintaining an awareness and ever-growing knowledge base of design best practices, hardware strengths and weaknesses and what audio-visual approaches work best with different target groups.

The production of professional VR products

We deliver high quality VR products and experiences, with an efficient and streamlined production pipeline, from the initial concept through to the final published product. Our stage-gated approach to production provides a high degree of visibility and tracking on delivering projects on time, within scope and to the highest level of quality.

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The production of professional VR products

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I Accept

We deliver high quality VR products and experiences, with an efficient and streamlined production pipeline, from the initial concept through to the final published product. Our stage-gated approach to production provides a high degree of visibility and tracking on delivering projects on time, within scope and to the highest level of quality.

MATERIA.ONE

MATERIA.ONE will be a unique user-centered social VR platform. Everybody has the possibility to create their own virtual world, experiences or content.Ultimately, our vision is to develop a platform that will connect people that seek VR experiences; be it consumers of movies, interactive installations or games. MATERIA.ONE will be also open to everybody who develops for VR, bringing them a platform on which to share their products and creations.

Of course your VR project can easily be integrated in the world of MATERIA.ONE and use the user base that is waiting for further projects and experiences.

MATERIA.ONE

MATERIA.ONE will be a unique user-centered social VR platform. Everybody has the possibility to create their own virtual world, experiences or content.

Ultimately, our vision is to develop a platform that will connect people that seek VR experiences; be it consumers of movies, interactive installations or games. MATERIA.ONE will be also open to everybody who develops for VR, bringing them a platform on which to share their products and creations.

Of course your VR project can easily be integrated in the world of MATERIA.ONE and use the user base that is waiting for further projects and experiences.

3D scanning

People and products can be scanned for your VR project with our self-deployed scanning system 3D Instagraph.

This makes it possible to get the digital product inside the virtual world really easy. Furthermore, the finished 3D model looks exactly like the actual product that you want to promote.

The virtual products can easily be integrated in your future or existing VR experience. Interaction with this products is possible.

3D scanning

People and products can be scanned for your VR project with our self-deployed scanning system 3D Instagraph.

This makes it possible to get the digital product inside the virtual world really easy. Furthermore, the finished 3D model looks exactly like the actual product that you want to promote.

The virtual products can easily be integrated in your future or existing VR experience. Interaction with this products is possible.

Motion Capturing

You are interested in doing guided tours, have people scanned that should show or sell products to the customers?

With our own motion capture studio, the animation of your chosen person can be put into praxis quite easy.

Motion Capturing

You are interested in doing guided tours, have people scanned that should show or sell products to the customers?

With our own motion capture studio, the animation of your chosen person can be put into praxis quite easy.