Pioneers in VR for VR 

Virtual Reality is the most involving reality next to reality. While you get in touch with millions of attractions each day, you have the possibility to guide the user and stimulate them with specifically attractions.  

In VR, we have the power to create and provide exactly what our customers are looking for. Complete concentration on your product, your brand, your company – without any other attractions that deflect from your aim. 

We are pioneers in VR for VR. We do unique conceptions, professional programming, smooth implementation and forwarding analysis of your VR project.  

Get to know your possibilities for future advertising. 

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Meet us at gamescom

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Advertising in VR

Virtual Reality provides the opportunity to connect the virtual world to the real world. 

A user can discover a whole new world and has the possibility to get further insights in brands, companies or products.  

This is also possible in old media, but it is much harder to get the attention, interest and engagement. In classical media the basis is storytelling.  

Advertising in Virtual Reality leaves this storytelling and goes a step forward – story experiencing. In VR you can provide different stories in one setting. Get your future customer to make own decisions and interact within the story you are telling. 

Think about users interacting with your products, getting further information about your brand or having a look behind the scenes of your company. This way you can show the users exactly what you want them to see.

Advertising in VR

Virtual Reality provides the opportunity to connect the virtual world to the real world. 

A user can discover a whole new world and has the possibility to get further insights in brands, companies or products.  

This is also possible in old media, but it is much harder to get the attention, interest and engagement. In classical media the basis is storytelling.  

Advertising in Virtual Reality leaves this storytelling and goes a step forward – story experiencing. In VR you can provide different stories in one setting. Get your future customer to make own decisions and interact within the story you are telling. 

Think about users interacting with your products, getting further information about your brand or having a look behind the scenes of your company. This way you can show the users exactly what you want them to see.

Promotion, consultation and selling

Have you ever thought about letting a testimonial promote your products or give advice to potential customers?  

In VR you can personalize your campaigns, let users interact with your products and get higher recall values. Personalized and interactive campaigns are the future and not just the consumption of visual images.  

With your testimonial, customers can get advice, further background information of the products and services and can be directly sold within the virtual world. 

This way, you can build up trust and a proximity to the customers. 

Promotion, consultation and selling

Have you ever thought about letting a testimonial promote your products or give advice to potential customers?  

In VR you can personalize your campaigns, let users interact with your products and get higher recall values. Personalized and interactive campaigns are the future and not just the consumption of visual images.  

With your testimonial, customers can get advice, further background information of the products and services and can be directly sold within the virtual world. 

This way, you can build up trust and a proximity to the customers. 

Experience zone in Virtual Reality

Build your own experience in VR. Not only testimonials but also an experience zone full of products, the company, the production etc. get the attention of potential customers. 

By setting up an experience zone, you can give the users and potential customers a taste of certain products that can be experienced. Let the customers experience a new car that can be individualized or jewelry that can be touched and tried on. A new smartphone or smart watch that can be watched and tried out. 

This way, advertising is intensified by the experience and gives the best possible impression of a product.  

But not only products can be experienced within a virtual world.  

You can also think about a guided tour through your company, your production or your shop. This way the customers can get deep insights in your company and products. Show them what your challenges are, what you do for your employees or where difficulties exist. VR can revolutionize the way of customer journey. 

Experience zone in Virtual Reality

Build your own experience in VR. Not only testimonials but also an experience zone full of products, the company, the production etc. get the attention of potential customers. 

By setting up an experience zone, you can give the users and potential customers a taste of certain products that can be experienced. Let the customers experience a new car that can be individualized or jewelry that can be touched and tried on. A new smartphone or smart watch that can be watched and tried out. 

This way, advertising is intensified by the experience and gives the best possible impression of a product.  

But not only products can be experienced within a virtual world.  

You can also think about a guided tour through your company, your production or your shop. This way the customers can get deep insights in your company and products. Show them what your challenges are, what you do for your employees or where difficulties exist. VR can revolutionize the way of customer journey. 

Personalization and environment

The whole environment in VR can be personalized for every user. This way the user only gets the adverts on his behavior, taste and needs. 

This individualization increases the effectiveness of any advertising campaign. 

If a user did a lot of shopping for fashion and was in touch with many designers or visited many fashion shops, different ads can be shown to exactly these users with similar products or brands. 

We give you advice where to place your adverts and how to get the best out of your virtual campaign.  

Customization within virtual worlds

Personalization and environment

The whole environment in VR can be personalized for every user. This way the user only gets the adverts on his behavior, taste and needs. 

This individualization increases the effectiveness of any advertising campaign. 

If a user did a lot of shopping for fashion and was in touch with many designers or visited many fashion shops, different ads can be shown to exactly these users with similar products or brands. 

We give you advice where to place your adverts and how to get the best out of your virtual campaign.  

Gamification

There is one powerful tool that is the ability to exploit the play instinct of people.

No matter if you want to do a mini game which involves your products in VR or a small gamification. Everything is possible.

Involve people with their play instinct and their will to be better than everybody else.

In VR it is possible to organize whole scavenger hunts for users to win voucher codeor products or anything else you want to offer.  

Gamification

There is one powerful tool that is the ability to exploit the play instinct of people.

No matter if you want to do a mini game which involves your products in VR or a small gamification. Everything is possible.

Involve people with their play instinct and their will to be better than everybody else.

In VR it is possible to organize whole scavenger hunts for users to win voucher codeor products or anything else you want to offer.  

Connection to the real world

The possibilities for companies who have connected a shop in their funnel-system are infinite.

With the one-click buying system in the shops, users can even get products faster and the shops are more efficiently. Also, all activities are tracked and the possibility of retargeting is given.

Furthermore: You decide in which countries and which target group should be part of the retargeting and in which countries the shop should not be visitable. In addition, you chose which products are available on which market.

Connection to the real world

The possibilities for companies who have connected a shop in their funnel-system are infinite.

With the one-click buying system in the shops, users can even get products faster and the shops are more efficiently. Also, all activities are tracked and the possibility of retargeting is given.

Furthermore: You decide in which countries and which target group should be part of the retargeting and in which countries the shop should not be visitable. In addition, you chose which products are available on which market.

MATERIA.ONE

MATERIA.ONE will be a unique user-centered social VR platform. Everybody has the possibility to create their own virtual world, experiences or content.Ultimately, our vision is to develop a platform that will connect people that seek VR experiences; be it consumers of movies, interactive installations or games. MATERIA.ONE will be also open to everybody who develops for VR, bringing them a platform on which to share their products and creations.

Of course your VR project can easily be integrated in the world of MATERIA.ONE and use the user base that is waiting for further projects and experiences.

MATERIA.ONE

MATERIA.ONE will be a unique user-centered social VR platform. Everybody has the possibility to create their own virtual world, experiences or content.

Ultimately, our vision is to develop a platform that will connect people that seek VR experiences; be it consumers of movies, interactive installations or games. MATERIA.ONE will be also open to everybody who develops for VR, bringing them a platform on which to share their products and creations.

Of course your VR project can easily be integrated in the world of MATERIA.ONE and use the user base that is waiting for further projects and experiences.

3D scanning

People and products can be scanned for your VR project with our self-deployed scanning system 3D Instagraph.

This makes it possible to get the digital product inside the virtual world really easy. Furthermore, the finished 3D model looks exactly like the actual product that you want to promote.

The virtual products can easily be integrated in your future or existing VR experience. Interaction with this products is possible.

3D scanning

People and products can be scanned for your VR project with our self-deployed scanning system 3D Instagraph.

This makes it possible to get the digital product inside the virtual world really easy. Furthermore, the finished 3D model looks exactly like the actual product that you want to promote.

The virtual products can easily be integrated in your future or existing VR experience. Interaction with this products is possible.

Motion Capturing

You are interested in doing guided tours, have people scanned that should show or sell products to the customers?

With our own motion capture studio, the animation of your chosen person can be put into praxis quite easy.

Motion Capturing

You are interested in doing guided tours, have people scanned that should show or sell products to the customers?

With our own motion capture studio, the animation of your chosen person can be put into praxis quite easy.